Heather Christena Schmidt

You guys, I don’t even *really* know what ISO means. I mean, like, I think it means in search of; but I also don’t know when is actually the most appropriate time to use it. Like when I type it I feel like I’m some weird, middle aged pervert putting out a personal ad.

MWF ISO [insert disturbing series of acronyms meaning hook up with some bizarre set of preferences]

With that being said, I am ISO social media help. I’m social media dumb, which is hilariously ironic because sometimes people I know call me a social media expert.

(Side note: did you guys know that social media experts are actual people that get paid for going on Facebook and shit? Give me a fucking break, amiright? It’s like all the Communications majors of the early 2000s got together and realized they needed to legitimize their previously illegitimate major, so they created an entire field whose major qualification is the ability to post in 140 characters or less.)

Here’s a newsflash for the people that refer to me as that, though: knowing how to log onto my Facebook page makes me an expert in literally nothing.

So. I need social media help.

The problem with my blog (besides my general lack of genuinely likable qualities) is that it’s not getting out there.

You know, like I do the whole SEO and tag shit, otherwise it all boils down to who sees my posts on Instagram and Facebook and the like.

And, from the analytics I receive from all of those accounts: very few people are seeing them.

So what is wrong with me and my use of social media that makes others so seemingly successful, and me such a terrible flop?

I will tell you this: there is a lot I won’t do on social media that other, more successful writers and bloggers do handily. The two big ones are:

1. I cannot – for the life of me – bring myself to post videos in which I sit in front of the phone camera and talk about dumb shit no one cares about. They all start the same way: “OK you guys…” and “SO I just wanted to hop on for a minute and share with you guys …” {Big, ridiculously loud UGH.} When I come across stories on any – and I mean any – social media platform that begin like that, my immediate reaction is to tap through that shit until it’s clear that it’s over with.
2. I cannot get on board with the whole OOTD thing. Maybe once in a while I’ll post what I’m wearing, like any of you gives a flying fig; but outfit of the DAY?! Like a daily thing? No. Sweat-stained yoga pants and food crusted tank tops are not exactly what I would call Instaready.

Is that really what sets me apart from the winners, though?

So to help things along here, I’ve put together a quick, little poll for you guys to take. That is, if you even see this post.

Click my link and it’ll take approximately two minutes to complete… MWF ISO SMA